Comments on: Help Me Name My Company http://andrewwoods.net/blog/2008/09/29/help-me-name-my-company/ Musings, Insights, and Ramblings of a Seattle Web Developer Sun, 24 Jan 2010 14:31:32 +0000 http://wordpress.org/?v=2.9.1 hourly 1 By: Bruce P. Henry http://andrewwoods.net/blog/2008/09/29/help-me-name-my-company/comment-page-1/#comment-73 Bruce P. Henry Mon, 29 Sep 2008 18:20:31 +0000 http://andrewwoods.net/blog/2008/09/29/help-me-name-my-company/#comment-73 * Biourban (pronounced Bee-YOUR-buhn) No matter how you slice it this will be pronounce Bio-Urban. Sounds like a green urban planning firm. * Strummer Studios Gonna be mistaken for a recording studio. But I think this is on the right track. * Lime Blue Studios Interesting but not compelling. Again, I think this is on the right track. * Shank Piston Non-starter since "shank" has a decidedly negative connotation. * Mastodon Labs Going extinct? Aside from that, this is my favorite. It is playful and has lots of possibilities. * Amber Chrome Yeah, uh... no. There's just not much there for me. Overall I'd take a look at: * what you do * how you do it * WHERE you do it * what separates you from the like 9*10^6 other web dev firms out there. Put a buncha words that describe each of those (>10 each) up on a whiteboard and stare at them for a day or two. Let 'em soak. Cross ones off that you don't like (don't erase them, you may want 'em back). Then come up with another 5 or so and buy a bunch of us beer (yes, this is actually just a loing involved way to get free drinks) and cut us loose on 'em. That's how I wish we'd done out last one. :-) * Biourban (pronounced Bee-YOUR-buhn)
No matter how you slice it this will be pronounce Bio-Urban. Sounds like a green urban planning firm.

* Strummer Studios
Gonna be mistaken for a recording studio. But I think this is on the right track.

* Lime Blue Studios
Interesting but not compelling. Again, I think this is on the right track.

* Shank Piston
Non-starter since “shank” has a decidedly negative connotation.

* Mastodon Labs
Going extinct? Aside from that, this is my favorite. It is playful and has lots of possibilities.

* Amber Chrome
Yeah, uh… no. There’s just not much there for me.

Overall I’d take a look at:
* what you do
* how you do it
* WHERE you do it
* what separates you from the like 9*10^6 other web dev firms out there.

Put a buncha words that describe each of those (>10 each) up on a whiteboard and stare at them for a day or two. Let ‘em soak. Cross ones off that you don’t like (don’t erase them, you may want ‘em back). Then come up with another 5 or so and buy a bunch of us beer (yes, this is actually just a loing involved way to get free drinks) and cut us loose on ‘em.

That’s how I wish we’d done out last one. :-)

]]> By: Matt Stephenson http://andrewwoods.net/blog/2008/09/29/help-me-name-my-company/comment-page-1/#comment-72 Matt Stephenson Mon, 29 Sep 2008 16:23:05 +0000 http://andrewwoods.net/blog/2008/09/29/help-me-name-my-company/#comment-72 Lime Blue or Strummer. I think those roll off the tongue best. Lime Blue or Strummer. I think those roll off the tongue best.

]]> By: Nicolas Ward http://andrewwoods.net/blog/2008/09/29/help-me-name-my-company/comment-page-1/#comment-71 Nicolas Ward Mon, 29 Sep 2008 15:02:40 +0000 http://andrewwoods.net/blog/2008/09/29/help-me-name-my-company/#comment-71 Biourban is bad, I'll read it as "bio-urban" every time without some serious pronunciation cues (diacritics, maybe?). I like Mastodon Labs, but I think I'm just a sucker for Macaulay's The Way Things Work (although I guess those are woolly mammoths). Biourban is bad, I’ll read it as “bio-urban” every time without some serious pronunciation cues (diacritics, maybe?).

I like Mastodon Labs, but I think I’m just a sucker for Macaulay’s The Way Things Work (although I guess those are woolly mammoths).

]]> By: Kate Morris http://andrewwoods.net/blog/2008/09/29/help-me-name-my-company/comment-page-1/#comment-70 Kate Morris Mon, 29 Sep 2008 14:36:12 +0000 http://andrewwoods.net/blog/2008/09/29/help-me-name-my-company/#comment-70 Lime Blue Studios is my favorite, Amber Chrome is second. :) Lime Blue Studios is my favorite, Amber Chrome is second. :)

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